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Come December and theatre comes alive in MICA! It’s that time of the year when marketing bibles are exchanged for costumes, branding strategies for histrionics, classrooms for the stage, professors for the director and PowerPoint for the microphone.

Sankalp is an attempt at acknowledging the importance of theatre as an effective medium of communication and entertainment at the same time exposing the students to the nuances of creative conceptualization and execution. The entire event is managed extremely professionally by the students of MICA.

Slowly and steadily Sankalp has become MICA’s main interface and cultural connect with its home city – Ahmedabad. In turn it has earned immense loyalty and respect from the Amdavadi audience.

Sankalp is tradition and infact a way of life for theatre enthusiasts at Mica. It has given communication students a new canvas for expression & performance. Sankalp 2009 promises to be much more than a commercial production, as this year we celebrate 10 years of its inception.